American Roots is "Making It in America"

A moving and eye-opening look at the story of manufacturing in America, whether it can ever successfully return to our shores, and why our nation depends on it, told through the experience of one young couple in Maine as they attempt to rebuild a lost industry, ethically. Meet Ben and Whitney Waxman, two tireless idealists attempting to do the impossible: produce an American-made, union-made, all American-sourced sweatshirt—an American hoodie.

Making It in America is a deeply personal account of one couple’s quest to change the world. As they navigate private struggles, international trade wars, and a global pandemic, their story carries us across the nation and across time, from the cotton fields of Mississippi to New York City’s hollowed-out garment district to a family-owned zipper company in Los Angeles to the enormous knit-and-dye factories in North Carolina. Throughout, we grapple with what “Made in the USA” really means to Americans in the twenty-first century.

Praise for "Making It in America"

• Read the New York Times article, " A Factory in Maine Proves ‘Made in America’ Is Still Possible"
• Read the Washington Post article - "Making It in America" calls for a manufacturing revival"
• #1 on Cosmopolitan magazine’s Best Nonfiction Books in 2024
• The Wall Street Journal " 8 Books to Read Now: Best in Business"