OFFICIALLY LICENSED BY THE NWSLPA
OFFICIALLY LICENSED BY THE NWSLPA
By providing high-quality, durable clothing made in our factory in Maine we are proving that success does not have to come at the expense of workers or the quality of products we make.
American Roots Fan Gear is made with 100% cotton grown in the USA. Sourcing the finest American materials lessens our environmental impact and uplifts local economies.
We are Union made. Our mission is to create jobs that are more meaningful, fair, and good-paying. We are rebuilding American manufacturing, thread by thread.
RE-GROWING AMERICAN MANUFACTURING
After visiting and old woolen mill and witnessing fluctuating American manufacturing, Ben Waxman and his wife and co-owner Whitney thought: Why not bring this incredible industry, which essentially disappeared in the United States, back to life?
From this vision, American Roots was born.
The idea was simple– create American-made products, and sell to the growing number of people who value ethics, quality, and American sourcing and manufacturing.
Our foundation is built on strong community ties, family values, and a dedicated Union workforce. By prioritizing these principles, we ensure our products reflect our commitment to quality and integrity. We strive to pass on these values to our customers, fostering a connection that goes beyond the products themselves.
The story of American Roots and our All-American Pullover Hoodie is featured in best-selling author, Rachel Slade’s, newest book, Making It in America, The Almost Impossible Quest to Manufacture in the U.S.A. (and How It Got That Way).
At American Roots, we are so excited that women's sports are finally getting the long-overdue recognition and spotlight they rightfully deserve! Today, we are giving women soccer fans the opportunity to not only wear their favorite players but also wear their values. That's why we're excited to be able to offer fans of all ages the first ever collection of women’s soccer apparel featuring all the players you love. We offer a wide selection of fan gear and soccer merchandise officially licensed by NSWLPA, made in America by Union labor. Our player-specific designs embody the spirit of your favorite players like Alex Morgan, Lo’eau Labonta, Lynn Willams, Rose Lavelle, Sophia Smith, Trinity Rodman, Crystal Dunn, Kerolin Nicoli, Sydney Leroux, Denise O’Sullivan, Debinha, and Dani Weatherholt. American Roots is the ultimate destination for women's soccer fan apparel. Embrace the spirit of the game with our fan gear collection featuring American made hoodies, t-shirts, and women's tees, sewn and printed in Westbrook, Maine. Whether you're gearing up for game day or celebrating your favorite champions, our fan gear is designed to reflect your passion for women’s soccer. This isn’t your typical soccer jersey or team apparel; our player specific designs celebrate the spirit of the sport. Join us in honoring the love of the game, season after season, with stylish and comfortable hoodies and shirts. Experience the pride of being a soccer fan with American Roots Fan Gear today! American Roots Fan Gear is officially licensed by the NWSL Players Association. Our collaboration is inspired by a love of the game and a brighter future for women's sports and equality. Join us in supporting your favorite players with apparel and merchandise that embodies our shared values and empowers soccer fans everywhere. Discover premium women's soccer fan gear at American Roots. Shop our collection of hoodies, t-shirts, and women's t-shirts crafted with pride in the USA.